Manoj Chahar, Moneyfrog.in
When I was setting up my practice, one of my friends suggested that many agents/RMs leave their clients in lurch after selling products. Thus, he advised me that staying in touch is essential to gain client trust. Even during our interaction with prospects, we have come across this statement many a time: “I hope you will be here next year or years to come”. So clients look for continuity and you need to be available for them when they need you the most.
This advice helped me a lot and we kept this mind while floating our online advisory platform. We invested in technology through which we remain in constant touch with investors. We have also developed a mobile app which helps customer track portfolios, execute transactions and do much more. All this is developed in-house by taking feedback from customers. So technology helps us stay in touch with clients.
Vinayak Sapre, VVS Ventures
When I floated my practice five years back, a friend and my ex-colleague told me about ‘what no to do’ as an adviser. Since he has seen the industry very closely and has worked with many advisers across the county, he told me not to repeat the mistake that many advisers make which is compromise on ethics to achieve short term gains.
Also, he advised me to keep things simple, have transparency and keep investor interest first. While this may sound clichéd, his advice has helped me a lot.