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Business Development Why you need to move your mutual fund business online

Why you need to move your mutual fund business online

Look beyond ease of transaction, use online platforms as a medium to grow your business
Shreeta Rege Apr 20, 2018

When the entrepreneurial bug bit Nitin, a young finance professional, he decided to become a mutual fund distributor. He also enrolled for membership of an online platform to facilitate online transactions for clients. As he explored the features of the platform, he realised that its various tools could help him grow business and increase efficiency. 

Let us explore some of these features.

  • Integrating the platform with advisor website to enrich client experience

Online platforms allow you to integrate your website with their portal. Your clients can review their portfolio and purchase units simply by logging in to your site. This helps you personalise client investment and transaction experience.

  • Cater to clients across the globe

Online transactions eliminate the need for signed transaction slips. You can advise your clients living in another state or even another country about investment opportunities. Then either he or you can immediately execute these transactions online through the portal.

  • Reporting to ensure you are on track

The platforms provide reports, which help ascertain your business growth and how efficiently you are running the ship. Use this tool to check if you are on track.

  • Bulk transaction facility

Online portals allow you to punch-in multiple transactions in one go. This saves time and increases efficiency. Many IFAs have executed multiple SIPs says 300 - 500 in a single day.

  • Track your employees

You can map transaction of your sub-brokers and employees to monitor their performance. This will help you to incentivise them based on their performance.

So harness the power of technology to grow your business!

10 Comments
Vinamra · 1 month ago
Nice article. I am a budding MF distributor. I need some recommendations regarding digital platforms and back office software. Can you please suggest some on basis of your experience of product, features, customer services and pricing. It would be really helpful.
girish prasaf · 1 month ago
Contact to FUNDSINDIA advisor on contact a FUNDSINDIA advisor.com.you may give my arn-54441 reference. One of the best on line portal on profit sharing basis
Reply
Mohd Faizan · 1 month ago
Prudent corporate is best online platform
Santosh · 1 month ago
Sir, share ur mail id or contact details. We have platform for all above requirements
Saurabh Agarwal · 3 weeks ago
Dear Santosh , pl share details of your digital platform on saurabh.agarwal_lko@rediffmail.com
Reply
Jayant · 1 month ago
How is OFA ..? Kindly sujjest..
Shekhar Pant · 1 month ago
Dear Santosh, pl send me detail of your platform at pantcapital@gmail.com
Waryam · 1 month ago
Go Digital is personalised software backed by kotak mahindra. Here one can make their own website and mobile app. But its initial & running cost is 20000 & 10000 excluding GST.
cyprian G sEQUEIRA · 1 month ago
Please provide more info about Go Digital
Reply
praveen · 1 month ago
Dear Santosh, kindly share the details of the Digital platform to info@aavegah.com
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