Wixifi is a financial platform that automates the entire stack of investment management services: research, advice and execution. Started out with building a robo-advisory service for the Indian markets and then quickly realized that they have access to one of the most detailed stock and mutual fund database which they turned into a screening product.
The robo advisor is a product with an eye to the future. So far traditional financial services providers have been covering their fat paychecks and lack of efficiency by charging the client high fees. This advisory service provides the advice and then executes the advice in the client's account for a fraction of the cost of alternatives by recommending direct plans.
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