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AMFI has announced two initiatives - Bharat Nivesh Yatra and the Bharat Nivesh Young Minds Essay Competition.
The Bharat Nivesh Yatra is a 75-day initiative aimed at delivering financial education across the country. Four specially branded buses with interactive kiosks and digital experiences zones will travel through 170 cities. Acting as mobile classrooms, they will feature educational resources focused on mutual funds, along with interactive goal-setting activities and SIP calculators to assist individuals in planning for their financial future.
Similarly, the Bharat Nivesh Young Minds Essay Competitionis a nationwide contest for students in grades 8-12. Under the theme "Importance of Financial Literacy for a Viksit Bharat," it aims to involve both parents and students to explorepersonal finance.
Madhabi Puri Buch, Chairperson, SEBI, who launched these two initiatives said, "By empowering individuals with financial knowledge and skills, India can foster responsible financial behaviour, promote entrepreneurship and enhance the overall financial health of its citizens."
Venkat Chalasani, Chief Executive at AMFI, said, "Through these initiatives, we aim to create a deeper understanding of mutual funds and their role in achieving financial goals."
Navneet Munot, Chairman of AMFI, added, "These initiatives not only aim to educate individuals about the importance of investing but also seek to inspire the next generation to embrace financial knowledge as a vital tool for personal and national growth."