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An analysis of AUM data done by Cafemutual reveals that SBI MF, ICICI Prudential MF and HDFC MF are the top three fund houses in terms of direct plan AUM.
SBI MF commands the highest AUM of Rs. 5.98 lakh crore from direct plans. Direct plans constitute 56% of the fund house’s total AUM.
Next is ICICI Prudential MF with the second highest AUM of Rs. 4.22 lakh crore from direct plans, constituting about 48% of the fund house’s AUM.
HDFC MF is the third on the list with direct plan AUM of Rs. 3.23 lakh crore. The fund house has 42% of the total AUM from direct plans.
Nippon India MF and Kotak MF are next two fund houses with direct plan AUM of Rs. 3.14 lakh crore and Rs. 2.38 lakh crore, respectively. Direct plans constitute 56% and 50% of the overall AUM of these fund houses, respectively.
Other fund houses with a healthy share from direct plans include Aditya Birla Sun Life MF, Axis MF, UTI MF, Tata MF and Bandhan MF.
In terms of proportion of direct plan AUM with respect to the total assets, Zerodha MF is first with 100% of its AUM coming from direct plans.
Unifi MF is next with 98% of its AUM coming through direct plans. Quantum MF is third in the list with direct plans constituting 92% of its assets. Navi MF and PPFAS MF complete the top five with direct plan AUM of 88% and 66% of their total assets, respectively.
Old Bridge MF, Trust MF, Nippon India MF, SBI MF and Quant MF have also derive healthy proportion of their total assets from direct plans.
Overall, 47% of the MF industry AUM comes from direct plans.
Let us look at the table to know more:
Sr. No. |
Fund House |
Direct AUM |
Total AUM |
Direct AUM (%) |
1 |
SBI |
598243 |
1061990 |
56.33 |
2 |
ICICI Pru |
421689 |
874334 |
48.23 |
3 |
HDFC |
322716 |
762539 |
42.32 |
4 |
Nippon India |
313773 |
556530 |
56.38 |
5 |
Kotak |
238436 |
477737 |
49.91 |
6 |
Aditya Birla Sun Life |
197481 |
378506 |
52.17 |
7 |
Axis |
152225 |
314489 |
48.40 |
8 |
UTI |
97096 |
338362 |
28.70 |
9 |
Tata |
96209 |
186009 |
51.72 |
10 |
Bandhan |
87650 |
164640 |
53.24 |
11 |
DSP |
77759 |
183223 |
42.44 |
12 |
Mirae Asset |
68769 |
182680 |
37.64 |
13 |
PPFAS |
67977 |
103462 |
65.70 |
14 |
Invesco |
50859 |
104173 |
48.82 |
15 |
HSBC |
49174 |
119065 |
41.30 |
16 |
Quant |
48147 |
86016 |
55.97 |
17 |
Motilal Oswal |
41640 |
91740 |
45.39 |
18 |
Edelweiss |
38360 |
142796 |
26.86 |
19 |
Canara Robeco |
26870 |
101895 |
26.37 |
20 |
Franklin Templeton |
21793 |
106246 |
20.51 |
21 |
LIC |
16963 |
36054 |
47.05 |
22 |
Baroda BNP Paribas |
16562 |
45003 |
36.80 |
23 |
Sundaram |
15102 |
64746 |
23.32 |
24 |
Bajaj Finserv |
9443 |
20821 |
45.35 |
25 |
PGIM India |
7351 |
23450 |
31.35 |
26 |
JM Financial |
6900 |
13596 |
50.75 |
27 |
Navi |
6300 |
7126 |
88.41 |
28 |
360 One Asset |
6216 |
11231 |
55.35 |
29 |
Union |
5562 |
19700 |
28.23 |
30 |
Zerodha |
5310 |
5310 |
100.00 |
31 |
Mahindra Manulife |
3952 |
27090 |
14.59 |
32 |
Bank of India |
3575 |
11351 |
31.50 |
33 |
WhiteOak Capital |
2434 |
17093 |
14.24 |
34 |
Quantum |
2390 |
2595 |
92.10 |
35 |
ITI |
1804 |
9014 |
20.01 |
36 |
Trust |
1758 |
2753 |
63.86 |
37 |
Helios |
1454 |
3507 |
41.46 |
38 |
NJ |
1274 |
6326 |
20.14 |
39 |
Groww |
832 |
1594 |
52.20 |
40 |
Old Bridge |
823 |
1258 |
65.42 |
41 |
Unifi |
313 |
320 |
97.81 |
42 |
Samco |
255 |
2754 |
9.26 |
43 |
Shriram |
221 |
917 |
24.10 |
44 |
Taurus |
147 |
852 |
17.25 |