Viewpoint | Younger fund houses here to compete, on the verge of a breakout

For many years, the word that has gripped us in the mutual fund industry is “consolidation.” Increasingly, a large market share will shift towards a select five to ten players, making it difficult for younger entrants to make a mark in this space. This belief is not surprising in the mutual funds space, where a wide distribution network has power, massive marketing budgets have might, and longevity has value. Even as the new entrants join the business, many emerging AMCs (asset management companies) have been absorbed through M&As (mergers and acquisitions) by larger players, adding to this belief.

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