Mutual Funds: Enjoy higher gains in direct plans

Dear Business Standard
Why do you keep harping that direct investment will bear better results in long run. Why don't you campaign to ban regular plans altogether ? Why don't you give complete information regarding who should go for direct plans? What advantage one may get if opting for guidance from an advisor.
After 70 years of independence also, prime minister has to come forward in this country to convince people where to defecate. In this country do you believe people are educated enough to decide how to invest. Just media is brainwashing investors about going direct and saving some bucks in long run. Look at the data what percentage constitutes long term ie remaining invested for even more than 5 years.

It will be worth if you convince people to become really long term investor.

Wealth building will only take place if investor is invested for longer term. Market volatility and lack of knowledge does not allow investor to remain invested in turbulent or bear markets, which comes to often to put the investor out of the market. Who will guide them in downtrends, only financial advisor, a person who has knowledge of the subject.
It is just like telling a patient to buy medicines from the chemist instead of going to a doctor. Patient can be cured a number of times by going to chemist directly but is sure to die in case he gets swine flu or dengue.