On a grey, gloomy morning, Priya lay on her bed with mehendi on her hands, all set to tie the knot with her fiancé of four years. Loud thunderclaps announced the coming of a storm. Tensed, she was contemplating the repercussions that an unwelcome shower may have on the most important day of her life when the rain came down in buckets, pelting the streets. When Priya arrived early at the venue to get ready for the wedding, she was stunned to see the soaking wet wedding mandap and the wilted flowers. She stood there, her heart plummeting at the sight of the mud spattered venue and the thought of the wedding getting postponed. In such a dismal situation, she was comforted by the thought that at least the wedding set up could be restored without incurring extra cost considering she had insured her fragile wedding set-up.
While insuring a joyous occasion is still an afterthought, the youth of India is at the cusp of change to ensure financial security at every stage of their life. There has been a rapid increase in the number of wedding insurance purchases in recent times. Today, wedding insurance is accredited more as a form of financial refuge than a bad omen for a highly celebrated occasion.