News From Press Paisa Bazaar's mutual fund ad featuring Akshay Kumar sparks debate

Paisa Bazaar's mutual fund ad featuring Akshay Kumar sparks debate

Source: Business Standard Jul 13, 2018

Paisa Bazaar's latest advertisements featuring Akshay Kumar have kicked off a debate over use of brand ambassadors to promote digital platforms selling mutual funds.

Industry body Association of Mutual Funds in India (Amfi) has directed Paisa Bazaar to seek an approval from Sebi for commercials featuring celebrities.

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