News From Press How Bajaj Allianz rose up the online ULIP ranks

How Bajaj Allianz rose up the online ULIP ranks

Source: The Hindu BusinessLine Sep 3, 2018

In a short span of seven months, Bajaj Allianz Life Insurance Co Ltd (BALIC), a private life insurer, has achieved pole position in the online ULIP space, thanks to its recently launched ULIP product, Bajaj Allianz Life Goal Assure.

Bajaj Allianz Life Goal Assure (Goal Assure), which was launched in February 2018 as an online-only product, has emerged as a blockbuster product for the company, clocking a business of Rs. 120 crore since its launch, Tarun Chugh, Managing Director and CEO, BALIC, told BusinessLine .

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1 Comment

Prashant · 6 years ago `

So a life insurance agent has to appear for AML every 3 months, he has to be certified for ULIP and she or he has to undergo trainings to be certified to sell ULUPs but manufacturer is allowed to sell any product to any customer or investor? An investor can opt for any product without understanding anything is fine with the regulators. The responsibility of these direct schemes in insurance and mutual funds lie with investors and in case of agents in between then it is agent's responsibility but manufacturer "the one who actually conceptualises and makes a product has no responsibility at all.

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