There has been a surge in covid cases in neighbouring countries, leading to increased concern about masks, vaccines, and covid-specific insurance plans. One reason for low insurance uptake is that insurance is often seen as covering events that are unlikely to happen in the future. However, covid-specific plans address this perception. The fact that most households have had at least one member affected by covid, makes it a more likely event. Furthermore, the risk of covid is imminent, as seen in the previous waves of the virus when cases multiplied quickly. For these reasons, people are more interested in purchasing covid-specific insurance plans as a way to hedge against the risk.