Mutual funds (MFs) added 70 per cent more investors in the financial year 2023-24 (FY24) than in FY23 on the back of an equity market turnaround. MFs onboarded 6.8 million unique investors in FY24, taking the total MF subscriber count to 44.5 million. In FY23, the additions stood at 4 million.
The rebound in the pace of investor additions in FY24, according to experts, is largely a result of a reversal in equity market fortunes. The benchmark indices — Nifty 50 and Sensex — surged over 25 per cent in FY24, after delivering near-zero returns in FY23. The other factor is new fund launches in popular categories, as the promotion and marketing activities go up.
