Budget 2023 may have clipped the wings of debt mutual fund (MF) schemes by doing away with their tax benefits but the Rs 55-trillion Indian mutual fund industry is not done yet.
The Association of Mutual Funds of India (AMFI), the industry body, has launched a campaign for fixed-income mutual funds to win back investor trust.
And to drive home the message, it has hitched a ride on cricket. Mutual Funds Mein Fixed-Income Wali Baat catchline can be seen everywhere during the ongoing edition of the Indian Premier League (IPL).
