The mutual fund (MF) investor base is set to surpass the 50-million unique investor milestone in September, with net additions expected to exceed 10 million in just 12 months, driven by sustained buoyancy in the equity market and a surge in new fund offerings (NFOs).
Previously, it took the industry 21 months to add 10 million investors, while growing from 20 million to 40 million took over 26 months.