Have you started a systematic investment plan (SIP) in an equity mutual fund (MF) or know a friend who has? Well, you aren’t alone. Data from industry body Association of Mutual Funds of India (Amfi) shows that there was a 12% increase in retail investor folios for equity-oriented funds this year till 30 June 2016, and 13% in financial year (FY) 2016, compared to a 7.6% growth in folios for FY15
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