India’s growth story driven by Digital India initiative is unfolding and evolving very fast. While the desire and the need for building technology-enabled change could be ambitious, this transformation is definitely happening slowly but surely. India is in the cusp of a digital revolution and the Indian mutual fund industry, like the rest, is well entrenched in it.
The Indian mutual fund industry has benefited, as it has taken full advantage of the building up of enabling digital infrastructure, be it the providing of digital identities to existing and potential mutual fund investors through Aadhaar-based eKYC (know your customer), or the universal access to bank accounts as also to the smartphones, across the country, in a safe and secure cyber environment.