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  • MF News RBI committee wants segregation of distribution and advisory

    RBI committee wants segregation of distribution and advisory

    A committee headed by Dr. Tarun Ramadorai has recommended separation of distribution and advisory activities in the financial distribution space. However, both these models have to follow fiduciary standards.
    Nishant Patnaik Aug 26, 2017

    Just in line with the SEBI’s proposal on RIA regulations, the RBI committee headed by Dr. Tarun Ramadorai, Professor of Financial Economics, Imperial college London, has proposed segregation of distribution and advisory activities in the financial distribution space. However, both – distributors and advisors will have to follow fiduciary standards, suggested the committee.

    The committee said, “We propose that advice and sales of financial products be separated, supported by a fiduciary standard. We note that this is not the current structure of the finance industry and propose that this transition be phased in.”

    In fact, the committee has suggested uniformity in advisory activities across products and regulatory jurisdictions. The report said, “We propose that the first step in this direction is the convergence of advisory activities across products and regulatory jurisdictions.”

    On fiduciary standards, the committee has said, “We propose that an investment advisor shall act in a fiduciary capacity towards its clients and shall disclose all conflicts of interests as and when they arise. The fiduciary duty of the investment advisor towards the client may be defined clearly in the regulations. An investment advisor shall ensure that in case of any conflict of interest of the investment advisory activities with other activities, such conflict of interest shall be disclosed to the client immediately.”

    The committee has proposed rationalization of commission across financial products. Simply put, the committee wants uniform commission structure in equity funds and ULIPs. Further, the committee has proposed that manufacturers of financial products should disclose commission structure and incentives of their distributors in the account statement sent to investors.

    Another key proposal is tagging of the schemes. The committee has proposed putting tags such as distributor code and advisor code with uniform nomenclature across financial products. This will help customers to understand the difference between regular plan and direct plan in a better way, believes the committee.

    Further, the committee has proposed introduction of ratings of advisors to help investors take informed decision. “In order to help investors take informed decisions on choosing financial advisors, information about financial advisors, including their expertise, business volume, past credentials, and quality of recommendations should be centralised and made available online. In this regard, the committee notes that FPSB has designed a Rating Model for Advisors, which takes into account parameters to assess the quality of services offered, compliance standards, and professional conduct to arrive at scientific grading. The platform on which this would be made available could help financial consumers to choose the right advisor.”

    In addition, the committee has recommended putting in place a mechanism for investors through which they can give their feedback on advisory services in a single platform which can be jointly managed by all financial regulators such as RBI, SEBI, IRDAI and PFRDA.

    Also, the committee believes that robo advisory is the way forward. It has recommended all the regulators to encourage robo advisory model in India to increase penetration of financial products in a cost effective manner. “The committee believes that technology can play an important role in cost effective expansion of financial advisory services. To quickly scale up the availability of advice across the country, automated advice is a good strategy subject to the right checks and balances, and the committee supports the continuing development of robo-advisory services. The committee notes here that different regulatory agencies have not been clear about the legality of providing robo-advice, and so we currently see that the maximum number of such firms are operating in the context of mutual funds. We therefore propose that all four regulators clarify that robo-advice is permitted, once again subject to the right checks and balances,” says the committee.

    In April 2016, RBI had set up this committee to look at various facets of household finance in India and put recommendations to enable better participation of Indian households in financial markets. 

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    23 Comments
    Kinnary vyas · 6 years ago `
    Straight away say that u all want to earn and enjoy...u dnt need distributor...very shameful that all are interested to take penny amount from distributor pocket...
    Kannan K · 6 years ago
    Well Said!. They think distributors (how they changed the word _ long term vision?) don't have
    own stomach and family.
    Reply
    Ankur Gautam · 6 years ago `
    Distributuon networks have confirmed arrangement of compensation routed through cams, karvy etc. How about future RIA? Any arrangement on customer ensuring pay check for all professional services? What if Distributors get into INFORMAL arrangement with clients keen in Direct plan with lower ($$INFORMAL FINANCIAL SERVICES CHARGES NOT MUTUAL FUNDS$$) competitive to practicing RIA ? PROFESSIONAL LIKE US WHO ARE PRACTICING OVER DECADES WILL BECOME ILLITERATE OVERNIGHT ONCE THIS MODEL COMES IN FORCE?? Salute my regulators. They have faint idea about ground realities
    Surendra Kumar Tewari · 6 years ago
    Virtually they have no idea about ground realities. They, sitting in a.v. rooms, prepare their reports by searching in various studies which themselves would have been prepared by search in other such studies and none of them had anything to do with ground realities. They are the vital most factors responsible to ruin the financial environment of the country. RBI is a complete failure to regulate the activities of Banks and contributed to promote bribery in Banks, particularly in loans and advances. Why RBI or such of their sccholars are not aware of the fact that Banks are the biggest source of mis-selling ig insurance and mutual funds like products and the bankers are all focused thereon ignoring their own legitimate activity of banking including deposits and advances. This is resulting in increasing NPAs and decreasing demand for bank loans. Surpringly, everybody, in India, knows the reasons of increasing NPAs but RBI have no clue to solve NPAs problem. Just imagine how they are tackling our economy and now they are peeping into mutual funds which is purely a matter of public sentiments and retail investment. Is it not the fun that RBI advocates for roboadvisory for a country where financial literacy is absent even in literates and elitelly literates? Can anybody suggest roboadvisory in medical treatment s where the doctors are measurably treating the patients? If roboadvisory can be advocated in financial sector, why not in medical health sector? Why RBI has setup a committee for advising and why they have not adopted a roadvisory machine for themselves? What the need of advisory committee headed by a so called scholar for suggesting the improvements?
    Reply
    Vineet · 6 years ago `
    The regulator must understand that the IFA and distributor community has brought the MF industry where it stands today.. instead of encouraging us, such threats are shameful..
    now talking of ground reality : bring in RIA or for that mater anything.. it will not mater.. just go down to the floor and try and get business in MF for one day and u will realise the pains.. its one of the toughest jobs in the world..
    Surendra naik · 6 years ago `
    It is expecting too much too early in indian conditins.This is not guarantee for investors protection as well.
    Harish Bangad · 6 years ago `
    What does SEBI think of themselves. If you really want transparency for Investor first stop Banks and NDs from mis-selling. I know you cannot. This is the Distributor who work with the client. Make it mandatory for all listed Company in India to disclose their cost of production and profit per unit. Let the buyer of eg: Bike, car knows how much Manufacturer, Distributor, dealer are making from him. Do any of the SEBI member discloses his salary in news papers every quarterly.
    Dear SEBI, Re-think and think and think and think.
    Harsh · 6 years ago `
    Under the guise of Robo Advisory, Today we fail to acknowledge that Robo are software and can be programmed as per the whims of his master. Anyone can ensure that a Robo gives a bad advice. Worse, you cannot take "non-humans" to court.

    Why push a particular business model over other in a "free-market" economy? Let the competitive forces decide the market.

    If Sebi, is so unhappy with distributor model, why don't they publish the cases of Mis selling that are registered till date on their website.

    Publish the number of mis selling cases received Vis a vis the total number of MF transactions and enlighten us as to how & where have we miss-sold?

    The steps like capping of commissions, disclosure of our commissions, disclosure of fund manager salaries, introduction of direct plans etc have all contributed to highest transparency.

    Wait for a few years and then think of further actions. The current storm of disclosures have already let the michievous lot out of the business.

    Any further action in the medium term will start to affect the the genuine players who are a majority.

    shubham marwaha · 6 years ago `
    Dear Rbi,
    why the hell you want segregation we the distibutors has helped the economy of mutual fund to grow where it stands today, why are you disturbing our buisness in which we have contibuted our life, we are paying 18% service tax, income tax giving the government expenditure and we want to distroy us why ?? when everything is going very smooth why you wane this.
    Abhishek · 6 years ago `
    The best example that will hit on the face of regulatory , is of quantum mutual fund , In the last 11 years of presence they have only able to get the asset of 750 cr ( capital + gain ) , this is the real status of direct plan
    nishikant · 6 years ago `
    SEBI or RBI views on Advisory are like a dream of starting up a Multispeciality Hospital of International standard in small Towns / cities which don't have even a Govt. PHC or First Aid unit till now.

    Every Doctor can't open a multispeciality hospital. if there is requirement & need of a small clinic in the town then why force the small general practitioner doctor to set up big hospital.

    Dweepesh · 6 years ago `
    First SEBI/RBI need to set up a Robo Advisory committee and replace human. And see the result .Rather than directly implementing on the investor.
    Sanjeev C. Bhatkar · 6 years ago `
    Surprised to know that RBI has joined SEBI and AMFI in demoralising and devastating mf distributors. That too unsolicitatedly. I fully agree with views of S K Tiwari , Vineet , Surendra Naik , Harish Bangad , Harsh and Nishikant. Simply put, such developments are detrimental to distributors as well as MF industry including novice investors.
    Kamal Manocha · 6 years ago `
    Change is inevitable. Distributor works on hidden pricing, which needs to ho away with time. Also, no human being can practically given unbiased advise with inbuilt revenue arragements. No one is against distributors. RBI and SeBI are favouring the change. Which is nothing but Introduction Fiduciary to Advisory. Without Fiduciary, Advisory
    Kamal Manocha · 6 years ago `
    Without Fiduciary, in the name of advisory only sales is happening. Hence sales need to happen under shop keeper driven distributorship. But advisory needs to happen under fiduciary driven RiA model. So shop keeper needs a segragation from Advisory. And, investors need to be made aware that who os shop keeper and who is advisor. Shop keeper are welcome to adopt fiduciary and practice advisory. Something which is good for investors ought to be good for industry.
    Anantharaman K · 6 years ago `
    Dear SEBI/ RBI,
    Congrats on your new innovation to further screw up poor IFAs' lives. It is pertinent to note that you are under the assumption that Robo Advisory will make a big headway in the marketing of Financial products. I am sure it is not going to be because it may not have the personal touch as what an IFA can have towards an investor. Further, can mere advisory by machines match the guile of a professional???????How can the machine tackle the intricacies of doubts which a probable investor (weird) may pose?
    I am sure that bankers may not have the real competence to do full justice to the investor, considering the quantum of mis selling which have already been proved both in Insurance & MF sectors. This is because, a banker may not be really customer centric as it may not matter what ever happens to the bank customer. The banker may be trying to reach his target and by and large request his customer or directly without the consent of the customer may log in a policy or invest in an MF which may or may not undergo the the doctrine of financial planning. Also, a banker may not continue for more than 3 or 4 years in a branch to clarify to the customer who may seeks any clarifications later. I do agree that competency mapping is an important aspect in advisory, but it should be thought over, discussed with experts before bringing in regulations. Also, as per the suggestions of Dr. Tarun Ramadorai, Equities and ULIP's to have uniform commission structures. Does it mean rubbing salt on the wound again? atrocious!!!!!!!! God save IFAs'
    Sawai Singh · 6 years ago `
    I agree with my all well versed friends.In continued suggestions by all effected parties today I suggest SEBI, RBI that if we allow Distributors to grow MF industry to every bank account holder then this MF industry can be a big solution provider to GOI for skill development and employment generation.An AUM. of INR 10Crs is good enough for skilled MF distributor to have at par CTC of 4-5 lakhs per annum.Do maths basic calculation on AUM basis how many distributor (more) be employed,how much AUM can grow with human touch in our country without allowing so called Robos(they are designed fathered by few deep pockets).
    Alok patel · 6 years ago `
    Dear rbi,sebi,irda etc...
    Why you always take actions after get success in business.
    You all are geting business through IFAS.
    YOU ALL CAN STOP ANYBODY's business any time.
    You stop selling ppf through advisors after its success.
    Why you don't stop post office investment why you don't stop insurance business from agents ?
    Becoz you know this product and industry can't survive with out agents and bank can only a miss selling.

    Prashant · 6 years ago `
    Now what this committe was formed for and what idea they have come out with are totally different. They were supposed to study various facets of household finance in India and put recommendations to enable better participation of Indian households in financial markets and they have come out with an idea to kill distribution. How funny. Whateever participation that has happened in the financial markets is only and only because of distribution by distributors. Also I do not understand how financial market be better reached by segregating distributors and advisory. Also what is the use of an advisor if both are to be adopting fiduciary role? Also this says that we the distributors are not fiduciary at all and work for ourselves only. Shame on you...if we were working for ourselves we would have left mutual funds long back when you reduced upfront commissions if not then than when you capped the commissions if not then than when you stopped the upfront commission entirely(benefit of which has actually gone to mutual fund companies and not investors at all). We fight with insurance companies and mutual fund companies for investors for various operations related reasons and it takes the hell out of us solving it. Will robo advisor or any other advisor do it? When insurance companies reject claims for weird reasons we fight with them for the family of the deceased. Will the robo advisor or any other advisor do it. They will take their fees and draw a plan and walk away. So easy for regulatiors to go around the world and adopt any practise they feel are good. Well you or any politicians are not kept to look around the world and bring policies. We can do that on our own. You have to go to the ground discuss with all stake holders about their challanges on the ground and then come out with a regulation which is suitable for our country. Secondly why do we have all governers and committee members studied in london or USA or staying abroad? We do not have any person studied in our country capable? Is our education so bad that we can not produce RBI governers and SEBI chairmans and IRDA chairmans. That way we will have people closer to ground who will be able to bring about the regulations to suit our conditions and not some fancy foreign regulations to ruin the livelihood of lakhs of us and put investors at risk. Yes robo advisory are a risky proposition by nature. Who knows who has made the programme. Fund houses will make the programmes and sell their products through them. Conflict of interest comes when manufacturer of the financial product sells it's own products where there is wasted interest so you need to stop direct plans as well. Mutual fund offices will advise meaning will they be quified advisors as well and if they are will they advise different funds of different fund houses? Will they be unbiased? Will they be fiduciary? You need a distributor who will sell them with unbiased view. No distributors in our country works with only one fund house and sell products of 1 fund house only so all of us are a fiduciary and unbiased completely. Also fees are going to be more expensive than distributor commissions than why this move? I do welc9me one move and that is to keep ULIP and mutual fund commission at par because if we get commission on AUM i will be extremely happy. IRDA killed ULIPs by reducing commission under the disguise of missellimg of ulips to earn hing commissions which is absolutely wrong. Banks missold them mainly. Ulips were missold because people who sold them were not trained. We did not earn higher commissions in ulips over other plans but they were at par with other products so to say that for higher commissions they were sold is absolutely wrong for agents but for banks and brokers it is true. Secondly now when people may need ulips but thry are not getting sold is misselling but IRDA is silent and not listening to the ground reality.

    We need people from our country to sit on the regulator chairs and not foreigners or foreign returned people. Every regulator must furnish the survey reports and how extensive the study was done for us to understand the logic behind regulations. Also they need to disclose which are the people(stakeholders) did they speak with or consulted before bringing regulations. Everything should be out in the public domain. And last but not the least we should be given a power to refute all regulators because we are doing a dignified work and we are not beggars. Stop humiliating us and leave us alone so that we can do some good work.
    Prashant · 6 years ago `
    One more thing...rather than doing a nonsense thing like segregating regulators should focus more on how to get more genuine and educated distributors in the country who will reach out to more prople and bring about the change expected and make people aware about everything.
    Ashoke Kumar Basu · 6 years ago `
    Dear RBI please ensure first, your each & every banker will provide absolute unbiased advisory for MF investment to its each & every customer all the time in reality.....
    Babar Shahajo · 6 years ago
    RBI&SEBI proposals are good in Western countries. They are far away from the scenario in INDIA.
    1. Out of 120 Crore people only 2 crore are MF investors.
    2. They are serviced by only 10,000 Distributors,
    3 . Almost 80% are serviced by BANK EMPLOYEES Who are not ARN orEUIN holders they don't know anything about MF ,they have been miss selling MFs,investors can't find the same person when he visits next time due to his transfer.Also these are sold in same chair& in the bank hours by untrained employee. They don't have anyone to face in case of low returns
    4. In case of a Distributor he has passed NISM V-A EXAM,done KYD,Got ARN no. Has proper training, updates his knowledge daily,has a office, knows his clients personally & their needs very well. Still he services with such a meagre commission of .50% less GST less Income Tax
    Don't see bigger distributiors only
    See beyond METROS
    See How many Distributiors are there per Distributiors are there per District .
    IF a DISTRICT HAS ONLY 20--30 DISTRIBUTORS HOW MANY WILL APPLY FOR RIA?
    WHAT WILL HE EARN WHEN PEOPLE IN INDIA DON'T PAY EVEN RS 1 IN FEE BASED MODEL
    5. WHY TO COPY FTRY WEST WHEN ONLY 98% PEOPLE ARE FINANCIALLY ILLERATE,
    5.WHAT TO DO IN CASE OF DIRECT PLAND

    IS IS MY HUMBLE REQUEST TO SEBI& RBI THAT WITHOUT GETTING AT LEAST 50% FINANCIAL LITERACY,
    WHERE THERE ARE ONLY 20-30 DISTRIBUTIORS IN A DISTRICT DON'T TRYTO RESTRICT THE INVESTORS FROM THIS BEUTIFUL FINANCIAL PRODUCT OTHERWISR HE WILL FALL PRAY TO PONGY SCHEMES ,Who have looted Lakhs of Crores of money fro common man.



    Reply
    Sudhir Mane · 6 years ago `
    Please don't forget advisor's are those who sell your product in the market. He is the first and last person for the customers to make him know about your product. Simply advertising doesn't bring customers to your door step. Also many people livelihood depend on their advisory skills. We reach at every village at every door step. Don't forget we are educating people financially and digitally. Kindly note their are many changes required in banking and insurance. RBI should satisfy us by providing new opportunities in developing country. Still more to say hope the committee understand.
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