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  • MF News ‘Axis Bank brings in 47.6% of Axis MFs equity assets’

    ‘Axis Bank brings in 47.6% of Axis MFs equity assets’

    Kotak MF has the least dependence on its associate bank, says a HDFC Securities report
    Shreeta Rege Jan 14, 2019

    HDFC Securities in a recent report observed that amongst the bank backed fund houses Axis MF (47.6%) has highest reliance on its associate bank followed by SBI MF (35.2%). Meanwhile, Kotak MF (8.8%) has the least dependence on its associate bank amongst the top nine fund houses.

    In absolute terms, SBI brought in flows of close to Rs. 90,000 crore for SBI MF. In the second place comes ICICI MF where ICICI Bank contributed around Rs. 56,000 crore in AUM.

    What this means is that bank sponsors continue to drive substantial inflows for their associate fund houses. This is not surprising because with their large branch network banks can reach a wider retail consumer base. Consequently, MFs with associate banks tend to fetch higher premium in MF space.

    Moreover, in the last few years, third party cross-selling that is selling other financial products like insurance and mutual funds has become a lucrative income stream for banks.

    In terms of inflows from non-associate AUM, UTI MF (90.6%) ranks at the top spot followed by Franklin MF (81.5%) as these fund houses do not have any bank promoter.

    Madhukar Ladha, Analyst, HDFC Securities has authored this report

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    8 Comments
    Vishal Rastogi · 5 years ago `
    Biggest Mis-Selling ....... No one Cares !
    Vikas Gupta · 5 years ago
    Right.
    Reply
    T. Vijaya Lakshmi · 5 years ago `
    We should observe the business brought after 22Nd Oct 18. Due to ban on upfront commission even subsidiary banks may not show much interest in business.
    Vikas Gupta · 5 years ago
    Right.
    Reply
    Vikas Gupta · 5 years ago `
    Banks only mis-sell. I have been approached by one Local SBI branch for MF But I was shocked to hear that the branch only sells their own brand MF only. Bank staff only mis-sell, they sell the product for which they have got targets from their HO or their BM ; for which they get Gold, foreign trips, promotions, Grand parties & Movie Tickets : irrespective of the fact that product suits the objectives of poor investors or not.
    Dilpreet Singh Bagga · 5 years ago `
    The AMCs highest dependency on their associate companies/banks (private) are the one which are promoting direct more...which clearly indicates their lower dependence on IFA channel.
    Mithilesh · 5 years ago `
    Banks rather blackmail investors to take financial products if a loan is required. Also bankers confuse the investors. SEBI shouid understand that the investors need protection here instead of reducing the payouts to the IFAs .
    Ajay Kumar Jhawar · 5 years ago `
    Thanks, they are making people come to industry. Mis-selling is an open secrete, there experience and expertise is all subject to doubt but lets give them the credit for bringing in more clients to the industry. Let people burn their hands with banker's mis-selling and come to us. I am sure, in turn, they are helping us to grow our AUM.
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