Mutual funds are becoming increasingly popular amongst millennials. As pointed out in CAMS report, they constituted 47% of the total new investor base in 2019. The report also highlighted their digital preference. MFDs can explore business prospects by reaching out to millennial clients.
Keeping this in mind, the upcoming episode of ‘Lessons from the Masters’ brought to you by Aditya Birla Sun Life Mutual Fund and Cafemutual is all geared up to help MFDs tap these opportunities. KS Rao, Head - Investor Education & Distribution Development, Aditya Birla Sun Life MF will be seen conversing with Dr Celso Fernandes of Nave Marg Financial Consultant about dealing with the millennials.
Dr Celso, a dentist by qualification had set up two clinics and a lab in Goa. He enjoyed great success in his profession and was also appointed as the president of the prestigious Indian Dentistry Association (IDA). He decided to take the leap and become a financial advisor. While MFDs generally aspire to acquire wealthy or affluent investors, Dr Celso believes millennials offer huge business potential for MFDs.
Here is what you can expect in this episode of the popular webinar series:
- Tips to acquire millennial clients
- Category of millennials that make more business sense
- Challenges in catering to millennials
- Skill sets required to deal with millennials
- Business proposition to attract millennials
- Making jargon of mutual fund simple for millennials
The episode will go live this Thursday, 18 Mar 21 at 4:30 pm.
Wait no more and click here to book a seat for the forthcoming episode.
