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  • MF News ‘MFDs/RIAs should focus on expanding parallel businesses’

    ‘MFDs/RIAs should focus on expanding parallel businesses’

    Shifali Satsangee of Funds Ve’daa, Agra gives us a peep into her 2021 and talks about her aspirations for 2022.
    Team Cafemutual Dec 30, 2021

    2021 is ending soon. Can you give us a sneak peek into your 2021?

    2021 was a year that saw a lot of millennial interest in mutual fund investments; therefore this year we saw our expanding client base skewed towards catering to young millennials.

    Besides focusing on advancing our retail investor book, we have paid considerable time to embrace technological upgrades to become reliably phygital.

    What are the two key lessons that the year has taught you?

    Experiencing the pandemic-Covid-19, first hand, earlier this year, we have learnt how contingency funds come handy in the bleakest of times. Therefore, we ensure that every client has a contingency fund to deal with any emergency requirement.

    Personally, we have learnt that it is not the adversity that defines you but how you face the adversity matters a lot.

    What are your aspirations for the coming year? What are the new things that you would like to implement in your professional and/or personal life?

    2022 ushers a new journey for me both personally and professionally. I embark on working with an investment technology platform, which facilitates digital investments in the early-stage investment ecosystem viz. start-ups. We aim to democratize this ecosystem as well as ensure that we bring down the lag time, in facilitation to the conclusion of a funding round in a prospective start-up.

    In addition, we are in the process of automating our business processes to scale up faster and more efficiently.

    What is that one thing that you feel could have been done differently last year?

    In hindsight, perhaps the facilitation of digital penetration for the MFDs/RIAs could have been done at a greater pace and in a robust manner.

    What trends do you think MFDs/RIAs should watch for in 2022?

    India is on the cusp of a golden age of new-age businesses. Therefore, we see tremendous opportunity for MFDs/RIAs to expand into parallel businesses such as offering direct investment opportunities in early-stage startups.

    Have a query or a doubt?
    Need a clarification or more information on an issue?
    Cafemutual welcomes all mutual fund and insurance related questions. So write in to us at newsdesk@cafemutual.com

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