SUBSCRIBE NEWSLETTER
  • Change Language
  • English
  • Hindi
  • Marathi
  • Gujarati
  • Punjabi
  • Tamil
  • Telugu
  • Bengali
  • MF News AMCs cannot use training money to run a sales contest: AMFI

    AMCs cannot use training money to run a sales contest: AMFI

    AMFI said that training programmes conducted for distributors should not be misused for providing any reward or non-cash incentive to the distributors.
    Nishant Patnaik Apr 29, 2023

    Listen to this article

    In a letter sent to AMFI, AMFI has asked fund houses not to use training money to run a sales contest like SIP drive or SIP trainings.

    AMFI said, “It has come to AMFI’s attention that certain AMCs have launched a special SIP drive under regular plan for a specific period, wherein the mutual fund distributors are offered training program/s at zonal / national location, based on the no. of SIPs/ incremental value of SIPs mobilised from T30 / B30 locations (with certain minimum target).  It is also understood that under the SIP drive program, the MFDs are offered “credits” (points) @100% for regular SIPs and @125 % under booster schemes i.e., certain selective schemes.”

    AMFI said that training programmes conducted for distributors should not be misused for providing any reward or non-cash incentive to the distributors. It said, “All AMCs are advised against incentivising the MFDs by linking the training programs being offered to achievement of SIP sales targets.  Further, AMCs who already have launched (or propose to launch) any special SIP drive under regular plan, wherein the MFDs are incentivised by way of training programs are requested to withdraw such incentive programs forthwith and send a confirmation to AMFI.”

    AMCs are not allowed to pay any reward other than commission to their distributors. Also, such a commission has to be paid from scheme i.e. within the distributable TER and not AMC. 

    While upfronting of trail commission is allowed in SIP inflows, it cannot exceed 1% yearly that too on assets from new investors.

     

    Have a query or a doubt?
    Need a clarification or more information on an issue?
    Cafemutual welcomes all mutual fund and insurance related questions. So write in to us at newsdesk@cafemutual.com

    Click to clap
    Disclaimer: Cafemutual is an industry platform of mutual fund professionals. Our visitors are requested to maintain the decorum of the platform when expressing their thoughts and commenting on articles. Viewers are advised to refrain from making defamatory allegations against individuals. Those making abusive language or defamatory allegations will be blocked from accessing the web site.
    3 Comments
    Shanmugam S B · 1 year ago `
    "While upfronting of trail commission is allowed in SIP inflows, it cannot exceed 1% yearly that too on assets from new investors"

    Is it permitted now? no AMC has paid this Incentive
    Sreenivas Dara · 1 year ago
    It was allowed by SEBI in 2018 regarding new PAN. But no AMC is interested to pay this. AMFI also not bothered about this.
    Reply
    Rohit Taklikar · 1 year ago `
    What is SEBI’s argument behind this ban?
    Login or Sign up to post comments.
    More than 2,07,000 of your industry peers are staying on top of their game by receiving daily tips, ideas and articles on growth strategies. Join them and stay updated by subscribing to Cafemutual newsletters.

    Fill in the below details or write to newsdesk@cafemutual.com and subscribe to Cafemutual Newsletter now.
    Cafemutual is an independent media platform and focuses on providing knowledge and information for the benefit of finance professionals. We do not promote any particular brand or asset category.