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An analysis of AUM data of September 2023 data shows that direct plans constitute 45% or Rs 21.35 lakh crore of the total monthly average AUM of the top 30 fund houses (in terms of September 2023 quarterly average AUM).
A fund house wise analysis reveals that their contribution is the highest at Rs 4.91 lakh crore in SBI MF. ICICI Prudential MF and HDFC MF follow next with a direct average AUM of Rs 2.68 lakh crore and Rs 2.15 lakh crore, respectively.
Four more fund houses - Nippon India MF (Rs 1.91 lakh crore), Kotak MF (Rs 1.61 lakh crore), Aditya Birla Sun Life MF (Rs 1.45 lakh crore) and Axis MF (Rs 1.16 lakh crore) have over Rs 1 lakh crore of direct assets.
On the other hand, in percentage terms, seven out of the top 30 fund houses drive 50% or more of their business from direct plans.
With 63%, PPFAS MF takes the lead here. SBI MF (59%), 360 ONE MF (56%), Nippon India MF (53%), Bandhan MF (52%), quant MF (51%) and Tata MF (50%) have the next-highest share in percentage terms.
|
Sr No*1 |
Mutual Fund*2 |
Direct Plan Average AUM in Crore |
Total Monthly Average AUM in Crore |
% Direct Plan |
|
1 |
SBI (1) |
4,90,651 |
8,37,899 |
59% |
|
2 |
ICICI Prudential (2) |
2,67,592 |
5,92,613 |
45% |
|
3 |
HDFC (3) |
2,15,277 |
5,33,553 |
40% |
|
4 |
Nippon India (4) |
1,90,872 |
3,61,813 |
53% |
|
5 |
Kotak (5) |
1,61,050 |
3,37,951 |
48% |
|
6 |
Aditya Birla Sun Life (6) |
1,45,249 |
3,06,364 |
47% |
|
7 |
Axis (8) |
1,15,679 |
2,60,750 |
44% |
|
8 |
UTI (7) |
71,530 |
2,67,712 |
27% |
|
9 |
Tata (11) |
65,267 |
1,30,013 |
50% |
|
10 |
Bandhan (Erstwhile IDFC) (12) |
65,201 |
1,25,633 |
52% |
|
11 |
Mirae Asset (9) |
52,071 |
1,44,375 |
36% |
|
12 |
DSP (10) |
51,712 |
1,32,369 |
39% |
|
13 |
HSBC (14) |
42,707 |
99,825 |
43% |
|
14 |
PPFAS (19) |
29,996 |
47,954 |
63% |
|
15 |
Invesco (17) |
25,943 |
59,819 |
43% |
|
16 |
Edelweiss (13) |
25,429 |
1,12,382 |
23% |
|
17 |
quant (21) |
18,046 |
35,317 |
51% |
|
18 |
Canara Robeco (15) |
17,839 |
77,352 |
23% |
|
19 |
Franklin Templeton (16) |
15,100 |
75,327 |
20% |
|
20 |
Motilal Oswal (20) |
13,539 |
36,144 |
37% |
|
21 |
Baroda BNP Paribas (22) |
12,456 |
32,099 |
39% |
|
22 |
LIC (23) |
11,533 |
25,206 |
46% |
|
23 |
Sundaram (18) |
10,529 |
49,993 |
21% |
|
24 |
PGIM India (24) |
7,295 |
23,346 |
31% |
|
25 |
360 ONE (Erstwhile IIFL) (27) |
3,626 |
6,426 |
56% |
|
26 |
Union (26) |
3,085 |
13,067 |
24% |
|
27 |
Bank of India (28) |
1,830 |
5,328 |
34% |
|
28 |
Mahindra Manulife (25) |
1,827 |
13,734 |
13% |
|
29 |
ITI (29) |
1,214 |
4,911 |
25% |
|
30 |
NJ (30) |
1,015 |
4,727 |
21% |
|
Grand Total |
21,35,158 |
47,54,001 |
45% |
|
*1 - The fund houses are serially mentioned in the order of September 2023 monthly direct assets
*2 - Numbers mentioned in brackets are September 2023 rankings
