Listen to this article
Cafemutual is back with its flagship ‘Sanjeevani Awards’ that will be held on February 23 at Cafemutual Ideas Fest 2024 (CIF 24). In collaboration with Axis MF, Cafemutual will felicitate MFDs/RIAs who have created a significant difference in their client’s lives.
As the name suggests these awards will celebrate MFDs/RIAs who have become ‘Sanjeevani’.
“Sanjeevani means a lease of new life. And what MFDs/RIAs do in terms of handholding and preventing clients from making financial mistakes. It is akin to giving investors a new lease of life and making MFDs/RIAs their Sanjeevani”, explained Raghav Iyengar, CBO, Axis MF.
The nomination for ‘Sanjeevani Awards’ will open soon and will have a jury panel that will announce winners across eight categories.
Award Category |
To Felicitate MFDs/RIAs who |
Impactful |
Brought a family back on track in the case of the demise of a breadwinner or by overcoming a debt trap |
Visionary |
Secured the retirement of an individual |
Masterful |
Helped overcome complex finance situation |
Outstanding Asset allocator |
Helped clients benefit from asset allocation |
Shakti |
Introduced pathbreaking initiatives to bring more women clients |
Pathbreaker |
Introduced pathbreaking initiatives to bring more people from unorganized sectors or underserved population |
Real Bharat |
Introduced pathbreaking initiatives to bring more investors from rural India |
Community |
Pathbreaking initiatives by MFD Associations to create awareness among investors |
Themed ‘Shaping your future - Ideas | Insights | Practices’, CIF 24 will host over 20 expert speakers that will guide you to a brighter future.
Sharing his views on what can help in being future-ready, Raghav said, “MFDs/RIAs should be true to their core proposition by following a set of practices and values that help achieve business aspirations with utmost truthfulness. Keeping the core constant, they should be open to embracing changes, be it product offerings or marketing to tap on the opportunities that future holds.”
He added, “Also, the distribution business is all about upskilling oneself and keeping abreast of the current happening. Ideally, MFDs/RIAs could look at having a mentor, who can help them discover newer perspectives. And, at Cafemutual Ideas Fest 2024, every MFD/RIA can look at finding a mentor with whom they can talk, share and build relationships over time.”