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  • Insurance Why do people leave life insurance policy?

    Why do people leave life insurance policy?

    Policyholders say high premium and not so good performance of life insurance products are the top two reasons to leave life insurance policies.
    Team Cafemutual Sep 10, 2023

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    Often people buy life insurance policies but do not renew their policies later. A report released by PolicyBazaar, an online insurance broker solves this puzzle.

    The report reveals that many people do not renew their life insurance policies as they find the premium too expensive.

    Another major reason for not renewing life insurance policies is the not so good performance of life insurance products in terms of investment. Many people shift their money to other products like mutual funds, which offers attractive investment returns, finds the report.

    Among other key reasons are having sufficient savings, no liabilities and inadequate coverage amount.

    Let us look the table to find top reasons for not renewing insurance policy:

     

    Top reasons for not renewing life insurance policy

    Percentage

    Could not afford premium

    44%

    Invest in options that gives returns

    36%

    Have sufficient savings

    27%

    Don’t have any liabilities

    27%

    Coverage was not adequate

    27%

    Premium was high for the coverage

    26%

     

    The report also highlights top reasons why people do not buy life insurance policies. It says that many people do not buy life insurance as they find it difficult to understand it.

    Another top reason is affordability. 40% people find life insurance premium to be very expensive.

    Among other key reasons for not buying an insurance policy are not having sufficient funds and no urgent need.

    This table lists top reasons for not buying an insurance policy:

     

    Reasons for not purchasing life insurance policy

    Percentage

    Lack of understanding

    57%

    Premiums were high

    40%

    Didn’t have sufficient funds

    34%

    No urgency

    31%

    It seemed like too much hassle

    28%

    Not sure of claims being paid

    26%

    Too many options - made it confusing

    26%

    Didn’t understand how life insurance works

    25%

    Policy not issued due to pre-existing condition

    21%

    Thought to invest in something that offers higher returns

    21%

    I would not get the benefit during my life time

    20%

    Realized that have sufficient savings

    19%

    Have a query or a doubt?
    Need a clarification or more information on an issue?
    Cafemutual welcomes all mutual fund and insurance related questions. So write in to us at newsdesk@cafemutual.com

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    1 Comment
    Sham Kumar Saini · 7 months ago `
    Good analysis on factors affecting Less Buying, Low Persistency Ratio and Low Penetration of Insurance in India!
    IRDAI, Government of India and Insurance Companies do not want to understand and realise these bare facts which our Esteemed Customers are facing!

    These mainly are:-
    1. Lower and dissatisfactory Returns in Endowment Plans.
    2. Higher Premiums.
    3. Confusions about Terminology used which is confusing for customers and difficult to understand.
    4. Too many changes issuing too many statements putting Life Insurance, professionalism and integrity of Advisors in doubts!
    5. Poor Services and behaviour in offices with Esteemed Customers.
    6. Unaffordable Term and Health Insurance.

    IRDAI and Government of India must ensure that besides improving all the listed shortcomings, Insurance Companies must cut down their own wasteful expenses to enhance better returns on policies.
    Insurance Companies must focus on enhancing qualification, quality of recruitment, training and better long term renumerations to Advisors.
    They must provid better facilities to Agents, Advisors, CLIAs to retain them for long to become high quality experienced professionals to serve their Esteemed Customers and Organisations much better for very long term as Trusted Tested Partners.
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