Going by the famous idiom ‘Ek Se Bhale Do’ (two heads are better than one), these MFDs have teamed up with their family members to lead a successful SIP drive.
Brother-sister duo, Dhiraj Suresh Aggarwal and Sarla Aggarwal have booked 125 SIPs. And, husband-wife duo, Prashant Kumar Purbey and Annu Purbey have booked 101 SIPs.
We spoke to the terrific SIP duos to know their stories. Here is what they have to say.
Dhiraj Suresh Aggarwal and Sarla Aggarwal of Tax Point Wealth Creation, Delhi
I distribute mutual funds along with tax advisory services. Sarla helps me with the mutual fund business.
We have a simple acronym designed that helps our clients understand their overall well-being better. The acronym is HIT which stands for Health insurance, Investing in SIP and Term insurance. Focusing on ‘Investing in SIP’, we decided to conduct a drive.
We reviewed existing client portfolios and reached out to clients who had not increased their SIP amounts in the past two to three years. Additionally, we spoke to clients who had earlier stopped their SIPs to understand their concerns. We explained to them the benefits of investing in mutual funds through SIPs to achieve financial goals.
There was a clear bifurcation of roles and responsibilities among team members. Clearly defined roles made the execution smooth.
Overall, 25 investors participated in this drive. 125 SIPs (including 13 physical SIPs) worth Rs. 1.47 lakh were booked on Feb 2, 2022.
Prashant Kumar Purbey and Annu Purbey, Bihar
We reside in Darbhanga, where people largely prefer physical transactions and so the drive was conducted physically.
Just like in any other sphere of life, my wife Annu and I worked as a team for this drive. We chalked down a 15-day plan and segregated our responsibilities equally. Annu took over scheduling meetings and back-end operations while I focused on conducting client meetings.
We promoted our drive through the slogan - ‘Baatchit se nivesh, Shuruvat SIP ke saath’. In addition, we also set up a 2-day financial camp at our city’s flower show exhibition to attract new clients. At these stalls, we explained to investors the benefits of investing small amount in mutual fund through SIPs.
In addition, I met my existing clients to explain the importance of increasing SIPs for achieving financial goals faster.
Detailed meetings, timely follow-ups and collection of documents well in advance made this drive a success.
We logged 101 SIPs amounting to Rs. 2.10 lakh on Feb 7, 2022. Close to 75 investors took part in the drive, of which around 40% are new clients.
Inspiring stories, aren’t they? Would you want to share your story with your peers and inspire them too? Write to us at newsdesk@cafemutual.com and stand a chance to get featured on our website.