SUBSCRIBE NEWSLETTER
  • Change Language
  • English
  • Hindi
  • Marathi
  • Gujarati
  • Punjabi
  • Tamil
  • Telugu
  • Bengali
  • Insurance Women account for 18% of the total term insurance policies and ULIPs

    Women account for 18% of the total term insurance policies and ULIPs

    In health insurance, majority of women opt for higher sum insured of Rs.10 lakh.
    Team Cafemutual Mar 7, 2025

    Listen to this article

    A recent study by PolicyBazaar reveals that 18% of the term insurance policies are held by women investors. Among women buying term insurance, 49% are salaried employees, 39% are homemakers and 12% are self-employed.

    In addition, women account for 18% of the total ULIP policies in February 2025.

    Data also showed other trends related to how women invest, for example, women in the age group of 31-45 years have invested 50% of their total investment portfolio in ULIPs.

    Nearly one-third of women investors are 30 or younger, indicating early adoption of financial planning among younger women.

    The report also says that one-third of women's investments are directed towards retirement planning or securing their children's future, showing a focus on long-term financial independence.

    Further, women prefer shorter payment terms with longer investment durations, with nearly 50% of investment-linked policies following a 5-year payment term with a 20-year policy duration.

    Investment uptake is strongest in tier-1 cities, with 40% of total investments by women coming from these urban centres, compared to 32% for men. Investment participation in tier 2 and tier 3 cities remains lower, pointing to the need for more financial literacy initiatives.

    Women's role as policy proposers in health insurance has grown significantly, rising from 15% in FY23 to 22% in FY25. About 70-75% of women now opt for Rs. 10 lakh or higher sum insured, with women aged 40+ increasingly choosing Rs. 1 crore health insurance coverage with super top-up plans.

    Have a query or a doubt?
    Need a clarification or more information on an issue?
    Cafemutual welcomes all mutual fund and insurance related questions. So write in to us at newsdesk@cafemutual.com

    Click to clap
    Disclaimer: Cafemutual is an industry platform of mutual fund professionals. Our visitors are requested to maintain the decorum of the platform when expressing their thoughts and commenting on articles. Viewers are advised to refrain from making defamatory allegations against individuals. Those making abusive language or defamatory allegations will be blocked from accessing the web site.
    0 Comment
    Be the first to comment.
    Login or Sign up to post comments.
    More than 2,07,000 of your industry peers are staying on top of their game by receiving daily tips, ideas and articles on growth strategies. Join them and stay updated by subscribing to Cafemutual newsletters.

    Fill in the below details or write to newsdesk@cafemutual.com and subscribe to Cafemutual Newsletter now.
    Cafemutual is an independent media platform and focuses on providing knowledge and information for the benefit of finance professionals. We do not promote any particular brand or asset category.