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Two MFDs - Harsh Shekhar of Sharedealer Plus, Patna, Bihar and Mithilesh Singh, Ranchi, Jharkhand carried out SIP drives in which they received applications from over 590 clients and 135 clients, respectively.
Let us hear their story in their own words.
Harsh Shekhar
We reached out to all our existing clients to encourage them to increase SIPs to expedite their wealth creation journey.
We did face-to-face meetings and conducted two events every month to meet our investors and prospects. In these meetings, we educated them about the fundamental concepts of investments and resolved their queries related to money. We also encouraged our clients to give referrals.
Overall, we registered over 1000 SIPs from 592 clients totaling Rs. 11.10 lakh. Among these clients, 178 were new clients who came largely through referrals and seminar marketing.
This drive became successful due to team efforts.
Mithilesh Singh
As a practice, I do SIP drive every two years. All my clients know this and show interest in participating in this drive. Also, they give referrals whenever I meet them for this drive.
Majority of my clients belong to middle income group. I take them through the benefits of doing SIPs and encourage them to link their SIPs with a financial goal like retirement or children education to create wealth.
Overall, I successfully registered over 139 SIPs by collecting Rs. 2.85 lakh from 108 clients during the SIP drive. Of these, 17 were new first time investors.