MFDs across the country have celebrated Diwali by conducting SIP drives. Overall, 7 MFDs have collectively booked more than 900 SIPs in independent drives conducted on Nov 1 and Nov 2.
Here are the seven MFD stars that are shining bright in this festival of lights.
- Amit Bhati and Pankaj Pancharia of Fundspru.com, Bikaner, Rajasthan
111 SIPs on Nov 2 amounting to Rs. 2.31 lakh
Amit and Pankaj relied on physical meetings to convince their clients for SIP drives. The duo met many existing clients and prospects for two weeks. They largely focused on educating them about ‘disciplined investing’ for generating wealth over the long term. Overall, 60 investors participated in the drive, of which 45 were first time investors.
- Amit Gadoya and Kalaben Gadoya of Heet Investment, Rajkot, Gujarat
113 SIPs (including 2 physical SIPs) on 2 Nov for Rs. 2.11 lakh
Themed ‘Yeh Diwali SIP Wali’, the mother-son duo met existing clients who had not increased their SIP amounts or those who had paused their SIP in the past 2 years. They explained to them about the importance of investing in mutual funds through SIPs instead of investing in physical assets like gold. 78 existing clients and 11 referrals did SIPs through them.
- Amit Surpuriya of Kshitij Financial Services, Pune, Maharashtra
201 SIPs on Nov 2 amounting to Rs. 9.48 lakh 
Amit followed a focussed approach by doing goal based SIP drive. While he recommended his younger clients to start SIP for retirement planning, he advised other clients to increase their SIPs to achieve their financial goals faster.
114 existing clients and 16 new investors invested through this drive.
- Radha Gupta, Firozabad, Uttar Pradesh
153 SIPs on Nov 1 for Rs. 3.11 lakh
Radha focused on affluent clients for her first SIP drive. Since her husband practices chartered accountancy, she approached a few affluent clients with his reference. She did couple of meetings with them and explain to them about approaching the current market rally through staggered way like SIPs. She also explained to them the benefits of investing in international funds for geographical diversification.
- Rajeev Kumar Pandey, Lucknow, Uttar Pradesh
101 SIPs on Nov 2 for Rs. 2.23 lakh
Rajeev approached existing clients working with central government as they have received salary hikes due to revision in dearness allowance. He also met a few prospects through referrals. In these meetings, he explained to them about benefits of SIPs and told them why they should invest in mutual funds instead of buying gold coins during Dhanteras.
60 clients, including 25 new investors participated in this drive.
- Roopesh Jaitly, Lucknow, Uttar Pradesh
111 SIPs on Nov 1 amounting to Rs. 2.55 lakh
Roopesh targeted new clients for this SIP drive. He conducted three IAPs spread over a month before executing the drive. Advocating ‘Naya Saal, Nayi Shuruvaat’, he encouraged investors to start SIP this Dhanteras.
Overall, 85 investors including a few existing clients started new SIPs.
After the drive, he gifted a sapling in a customised pot having their names printed on it. Connecting the sapling with the SIPs, he asked his clients to exercise discipline in taking care of the plant as well as investing.
- Niraj Kumar Sawa, Jamshedpur, Jharkhand
115 SIPs (including 45 physical) on Nov 2 for Rs. 3.10 lakh
Niraj analysed his clients’ investment portfolio to evaluate if they contributed at least 20-30% of their income through SIPs. He met clients who did not have adequate monthly investment in proportion to their income for his SIP drive. He recommended to them to increase their investment to create wealth through mutual funds. Additionally, Niraj also met new investors through referrals. Overall, 101 clients including 35 new investors participated in this drive.
