Three MFDs are on a streak of success as they continue to execute successful SIP drives. Abhishek Chawla along with Paras Behl, Ankur Kulkarni and Sanjay Gaggar have yet again booked more than 100 SIPs on a single day.
How did they manage it this time? Here is their story in their words.
Abhishek Chawla and Paras Behl of PA Wealth from Ludhiana, Punjab
Drive Date: Feb 3, 2022
SIPs booked: 118
Investor participation: 19 existing clients and 20 new investors
This is our third consecutive drive.
A few of our existing clients approached us for increasing their SIP amounts. This is when we decided to reach out to our other existing clients and explain to them the benefits of increasing SIPs to achieve financial goals faster.
This time we linked their SIPs with a particular financial goals. What has helped us here is staying in constant touch with clients to understand their current situation better.
Additionally, we also reached out to referrals to understand their requirements and spoke to them about mutual fund investing.
We segregated our responsibilities to utilize our time. Overall, 39 clients participated in the drive.
Ankur Kulkarni, Mumbai, Maharashtra
Drive Date: Jan 31, 2022
SIPs booked: 111 SIPs amounting to Rs. 3.58 lakh
Investor participation: 32 existing clients and 10 new clients
This is my second drive, which I themed ‘Financial Freedom’.
I recently conducted an IAP. My existing clients attended it along with their friends and relatives. Post IAP, I kept in touch with the attendees to understand their goals better.
Simultaneously, I also created a list of clients who have not increased their SIP amount over the past two years. Additionally, I also added referrals to this list. I also made use of emailers, WhatsApp, and social media handles to promote my drive.
I met each of these clients physically or approached them through a zoom call for at least two times.
Overall, 42 clients participated in my SIP drive.
Sanjay Gaggar of National Bulls Investment Services, Navi Mumbai, Maharashtra
Drive Date: Feb 15, 2022
SIPs booked: 213 SIPs amounting to Rs. 3.86 lakh and Rs. 20 lakh lump sum
Investor participation: 41 existing clients and 21 new investors
This is my seventh successful drive.
My team and I made a list of prospects for this drive by taking into account 1. Existing clients who have not increased their SIPs in the recent past 2. Clients who recently received salary hike 3. Referrals of existing clients. We bifurcated the roles and responsibilities amongst ourselves.
I connected with my existing clients and encouraged them to increase their SIP amount for achieving their financial goals faster.
In cases where clients wanted to invest higher amounts, I advised them to spilt their investments into multiple funds for a diversified portfolio.
This time, we also reached out to the economically weak section of the society by registering SIPs for our clients’ househelp, security guards and carpenters. 8 such investors registered SIPs for their financial well-being.
To summarise, I believe earlier coverage by Cafemutual has helped me to create a brand and teamwork simplified the executive of the drive.
Inspiring stories, aren’t they? Do you also wish to share your story with your peers and inspire them too? Write to us at newsdesk@cafemutual.com and stand a chance to get featured on our website.