PlanPlus of Toronto, Canada and FinaMetrica of Sydney, Australia have announced their merger to form a new entity PlanPlus Global with effect from August 1, 2017.
However, PlanPlus and FinaMetrica brands will continue to offer their products on a stand-alone basis. While PlanPlus provides investment-planning software, FinaMetrica helps investors gauge their financial risk tolerance. Each has individually built an international reputation for delivering tools to help enterprises build consistency into scalable advice solutions.
The merger means that PlanPlus Global can now offer an integrated solution - around evidence-based investment suitability - to banks, investment managers and financial advice enterprises who want to build robust, defensible planning and advice applications that can be scaled globally.
PlanPlus founder, CEO, Shawn Brayman said, “We believe we are the first truly world class provider of professional advice solutions for enterprises and individual planners. Our products range from the world's most respected psychometric risk tolerance profiler to a goal-based robo adviser to comprehensive financial planning, all in several languages with more than 12,000 users in dozens of countries.”
FinaMetrica co-founder, Paul Resnik said, “The strategic match between FinaMetrica and PlanPlus is extraordinary. Our products complement each other and we share a common commitment to delivering financial systems that prioritize client’s best interests. Meanwhile, we both have global businesses serving the corporate market and individual advisors. The merger comes at just the right time for us to meet the market’s demands for an affordable, scalable and defensible advice solution that can be applied internationally across platforms, channels and borders.”
The merged business serves customers in more than 30 countries with significant presences in Canada, US, UK and Australia and substantial user bases in India, Germany, South Africa and Malaysia.
FinaMetrica co-founder Geoff Davey will now exit the business after his retirement from executive roles in 2015. Paul Resnik said “FinaMetrica’s world leading reputation in financial risk tolerance is largely the result of Geoff’s insight, intellectual rigour and hard work. We thank him and wish him a long and happy retirement.”
PlanPlus Global is accelerating an ambitious development plan, including continued expansion of their collaborative platform that provides scaled advice from Do-It-Yourself to traditional advisor driven, and exploring the potentials of big-data and artificial intelligence as additional components in standardizing and automating the Know Your Client process.