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  • MF News What MF Central can and can’t do for you and your clients

    What MF Central can and can’t do for you and your clients

    The MF industry has launched MF Central that offers host of digital service solutions.
    Nishant Patnaik Sep 24, 2021

    CAMS and KFin Technologies (KFintech) have today launched MFCentral, a platform that integrates services of RTAs under one roof and offers host of digital services.

    Let us see what MF Central can do:

    Investors

    Under the first phase, investors can view their mutual fund holdings across all fund houses. They can also execute most non-financial transactions completely paperless. Currently investors can change or update their address, email id and phone number, consolidate folios, update nominee details, update bank IFSC, make corrections on folios, update minor to major status and declare FATCA to comply with KYC norms.

    Investors can also get access to reports on unclaimed dividend and bonus if any. The platform also gives overview of schemes which they have invested in the past even if they have redeemed their money.

    Investors can also track status of service request they make.

    In future, investors will be able to change primary bank account and add multiple accounts to their mutual fund investment portfolio. Investors will also be able to execute transactions in mutual funds like purchase, redemption and switch.

    Also, nominees will be able to transfer MF units i.e. claim investments of deceased investors through a completely paperless process.

    MFD/RIAs

    There is nothing in store for MFDs and RIAs as of now. However, in subsequent phases, MFDs can do everything that is currently available on RTA website like execution of transaction across fund houses on behalf of clients, download account statement, generate reports like brokerage reconciliation, status of pending transaction, status of KYC and so on.

    Another key benefit will be the introduction of standardized application form to execute transaction.

    What MF Central can’t do?

    Common nomination for investors: Currently, investors make nomination at folio level. Hence, it will not be possible to offer common nomination in the MF industry. However, it will be less cumbersome due to it being a completely paperless process.

    Centralized nomination for MFDs: This is also not possible since it happens at AMC level. However, making nomination will become completely paperless for MFDs. Currently, MFDS have to submit a physical nomination form at the fund house level. There is no online system to make nomination against ARN.

    Switches between AMCs: MF Regulations do not allow switching of schemes between AMCs. Currently, when a switch happens within schemes of an AMC, it is basically redemption and reinvestment. However, the redemption money does not hit the bank account of customers.

    It remains with the AMCs. AMCs are held responsible to honour such a request. If interoperability is allowed, the primary AMC will have no control over source scheme of another AMC, said a senior official of MF Central.

    Overall, the platform is conceptualized to go live in three distinct phases, which will be completed by December 2021. The first phase covers non-commercial transactions (service requests of investors), financial portfolio view and consolidated account statement amongst other features. The next two phases will see the launch of financial transactions and integration with ecosystem partners for several value-added services, said the company.

    Have a query or a doubt?
    Need a clarification or more information on an issue?
    Cafemutual welcomes all mutual fund and insurance related questions. So write in to us at newsdesk@cafemutual.com

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    16 Comments
    Vijay · 2 years ago `
    Hello Friends,

    Im one of MFD working since last 3yrs, I already created one group for IPO information which is very helpful to all for information
    And now I have thought to create group for ONLY MFDS so we can share information and help each other which can help us to grow.

    Join only if you are MFD or in related business

    Below is the link :
    https://chat.whatsapp.com/EyHXt09C1bI5ZxShKSqa5A

    Group Goal :: Share information/experience and help each other in process. Please no spam, no advertisement
    Kalpana Gupta · 2 years ago `
    In MF Central Website i just chkd that thr is only Karvy data is uploaded at site.. not cams data
    Lenin bapuji · 2 years ago
    Log out and login again, then the Cams data will also be updated
    Reply
    Pravin Kr Jain · 2 years ago `
    Much ado about nothing. Nothing is new in MF. Many existing MF distributors have similar website and mobile app for MF related transactions. For example, NJ, the largest MF distributors.
    Dinesh Singh Kushwaha · 2 years ago
    I am also an MFD but I will have to say that you have not gone through MF Central website. It's Non-Financial-Transaction are awesome and can't be provided by any MFD. As an MFD, I am also struggling in doing all these by collecting signed application from investors and then submitting to RTAs. There's no online way except the MFU website. MFU currently works best with the outdated browser Internet Explorer which is ditched by Microsoft itself.
    Reply
    vivek · 2 years ago `
    Hi, Great artilce on mf central. Much needed clarity. One small query - I could not see unclaimed dividend. The data has been on retrieving mode since the last one hour.
    MF Central support · 2 years ago
    Please share your concern with support@mfcentral.com. We will address this ASAP.
    Thank you for your patience and we assure you the best of services.
    Reply
    Deepak Khurana · 2 years ago `

    Thanks & Three cheers to all associated in efforts for this New MF CENTRAL Platform its a next generation revolution, Thanks to Nishant Patnaik Sir & Cafemutual team for keeping us updated.
    Thanks a lot
    Ashish Wahi · 2 years ago `
    Hi, i m unable to create login, can anyone suggest how to do it
    Prakash Dodhia · 2 years ago `
    Why the MFUtilities was created, what was the purpose of that entity?

    And now this MFCentral is created stating customer service

    Big Question?
    How many of us feel like this?
    Dinesh Singh Kushwaha · 2 years ago
    The biggest difference between MFU & MF Central at investor level is that they are complementary to each other in terms of services. The only common service is the valuation of portfolios.

    Let MFDs get MF Central access and see if something changes.
    Reply
    BALASUBRAMANIAN JAYARAMAN · 2 years ago `
    Yesterday I had registered in MFCENTRAL website. I have investment in many AMCs.

    I had opted for Email id updation for some of the AMCs where email id is wrongly captured. That is corrected now by opting for Online Service Request.

    In some of the AMCs, i have multiple folios. I have opted for "Folio Consolidation". Today that service request is completed. I am very happy with the ease of doing NFTs.
    Hope MFCENTRAL adds more features in the subsequent roll outs.
    Kiran Kumar · 2 years ago `
    I do not see the option to change the address, only email address can be changed. Is it still in progress? Or, it is unavailable for me alone?
    rK Gaur · 2 years ago `
    I am a new age distributor, started distributor with big distributors like NJ, but feel cheated when i see what the AMC's are offering in terms of trail and what we are being given. It is AMFI's duty to provide the platform where all the components of the ecosystem can co-exist. If MF Central doesnt accommodates distributors then we will keep getting exploited by big distributors.
    Tanmoy Mondal · 1 year ago `
    Is it not possible to invest in MF NFO through MF Central?
    Pramod Gupta · 1 year ago `
    I am an Individual Investor in mutual fund, investing on behalf of my wife and son. Can I not add Pan nos of my wife and son to my account and view consolidated investment in one place. I also want to invest for all three of us from a single login. I had been able to do the same from orowealth.
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