Listen to this article
Recent AMFI data shows that the share of women investors in MF AUM has increased from 15.2% in March 2017 to 23.40% in March 2024.
Out of the Rs. 18.29 lakh crore of the MF AUM in March 2017, women investors contributed to Rs. 2.78 lakh crore. As the MF AUM increased to Rs. 55 lakh crore in March 2024, the share of women investors has also increased to Rs. 12.87 lakh crore.
Mumbai MFD Shailli Shah of Purva Investment attributes this to increasing number of women clients and rising aspiration of women investors. She said, “There has been a fundamental change in society where financial independence has become important for women. So, women are investing their savings to safeguard themselves from any future uncertainties. In addition, women now have personal goals that go beyond their family like travel or buying things for their personal use or experiences they want to have in life.”
Another Mumbai MFD Shruti Agarwal of CAGRfunds points out that technology played a key role in bringing in new women clients. She said, “Emergence of tech platforms and robo advisory has made it easier for women to understand basics of investing. Mutual funds, especially have been getting democratized and women are a big beneficiary of the same. In addition, no. of women who are separated from spouses and single mother have increases substantially. These women want to take charge of their own future.”
Varanasi MFD Shailly Seth of 12months.in believes that the long bullish run in the markets is the key reason for increase in investment from women. She said, “Due to the great run of the markets post COVID, the fear of losing money has disappeared among new investors. This has led to an increase in investment from women investors, who are generally conservative investors.”
